Has the eyes surrounded by bruises. His face is a sign of violence and machismo. But occupies a passive role, as “model”, in a tutorial of makeup that teaches women to disguise the bumps. Issued by the public television of Morocco, and generated international condemnation.
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The scene was broadcast on the program Sabahiyat of the channel 2M. It was last Wednesday, two days before the International Day for the Elimination of Violence against Women. “We hope that these beauty tips help in your day-to-day,” says Lilia Moulin, a renowned conductor of the local television. “After applying makeup, continue with your life and go to work without worry,” adds the spokeswoman.
The theme was disseminated by international media and on social networks, there were complaints in different languages. Inside borders, also generated controversy. A moroccan woman opened a request Change.org to ask for “severe sanctions” to the program and the channel. “Do not cover domestic violence with makeup”, is the title. “On behalf of the moroccans, we denounce the message that normalizes violence against women”, added the publication, which has already gathered more than 2,000 signatures.
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in view of the controversy generated, the channel withdrew the images from its web site. Also published in his account on Facebook a statement where he notes that there was “an error in the appreciation editorial” and that “this treatment completely contradicts the editorial line of the chain”. He adds, “present their sincere apologies” and that “undertakes to take the necessary action against the people responsible for this error and strengthen the tools of control and guidance”.
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