The Super Bowl is known as the year’s biggest sporting event, not only for fans of football, but also by major global brands waiting advertise with the most ingenious business.
This year, Turkish Airlines (THY) took advantage of the upcoming premiere of Batman v Superman at the event to announce his “two new destinations”: Gotham City and Metropolis, imaginary cities of DC Comics .
However, had the fanaticism for comics of some of its customers: they provoked the interest of these buy tickets for those places
According to the newspaper Hürriyet Daily News , centers customer THY have been several calls from people interested in buying a plane ticket to Gotham City and Metropolis.
“These cities have been shown by commercial reasons. it’s fiction. people occasionally called and explained the situation, “an airline employee was quoted as saying.
the actor Ben Affleck, who plays Batman in the film, and Jesse Eisenberg (the villain Lex Luthor), appearing in ads that recreate the typical commercial promotion of a city.
with information from EFE and El Mercurio
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