On Sunday the 88th awards ceremony of the Academy Awards held. Access Tracked talks Twitter users around the official hashtag, # Oscar2016, and HT most used by tweeters, # Oscars2016.
The survey yielded predictions tweeters on who will be the winners of the night.
THE Academy Award for Best Picture goes to …
If the Academy of Motion Picture Arts and Sciences of the United States had to deliver the Academy Award for Best Picture based on the conversations on Twitter worldwide, the winner would be the reborn (the revenant). Directed by Alejandro Gonzalez Inarritu, the born-again has occupied 29.03% of all conversations around # Oscar2016. This story has also captured another 11 nominations (besides Best Picture).
The next film most talked about on Twitter has been The room (Room), Lenny Abrahamson, with 27.16% of the conversation total. This film is nominated in four major categories (Best Film, Best Director, Best Actress and Best Adapted Screenplay).
Third Spotlight, Thomas McCarthy, who has held stands 21.5 % of tweets moviegoers. Based on the true story of how The Boston Globe uncovered the biggest scandal of pedophilia in the US Catholic Church, Spotlight has also won five other nominations in addition to choose the best feature film.
TWITTER DICAPRIO WANT tO EARN
Leonardo DiCaprio and Jennifer Lawrence are favorites on Twitter between actors and Oscar nominated actresses protagonists.
Leonardo Dicaprio tweeters hail as Best Actor for his work in the reborn. He has grabbed 75% of mentions on Twitter and in the conversation include moviegoers who consider it unfair that the actor has not won a statuette so far. He breathed the Academy Award for Lead Actor three times (The Wolf of Wall Street, Blood Diamond and The Aviator) and once as Actor (What’s Eating Gilbert Grape).
As for jennifer Lawrence (48% of mentions) is the worthy on Twitter the Academy Award for Best Actress for her starring role in the film Joy. Messages on the social network laud the interpretation of actress and both say that has been the person most money won during the last year of all the nominees above DiCaprio. Forbes magazine estimates that earned more than $ 52 million between June 2014 and June 2015; ie excluding income from the quarter of The Hunger Games.
#OscarSoWhite
In previous editions of the Oscars and there was some controversy over complaints of many actors, actresses and citizens on the poor visibility that the Academy gives professional color. This year, the international extension of social networks has made criticisms have been fired.
Even, have created several official hashtags to carry out various protests, accusing the Academy of equal parts racist and sexist.
In total, 17% of the 215,000 conversations produced in Twitter on the Oscars contained some of these hashtags.
The conversation was shot in the social network the night of 14 January to announce the list of nominees. So he was born the popular HT #oscarsowhite, through which most tweeters -in that moment regretted that for the second consecutive year, there was not a single black actor nominated for the awards.
19 January saw the second period of upturn in talks on the Oscars, when the actress Jada Pinkett, wife of will Smith, prompted the boycott of the ceremony.
on January 23 there was a new milestone with connotations criticism of the Academy. George Clooney declared that the institution was moving in the wrong direction by not nominate any actor or actress of color. 70% of the mentions related to the Oscars this day were negative.
Messages in the social network have also been very critical of Charlotte Rampling, candidate for an Oscar for her role in the film 45 years. The actress stood against the boycott of the awards nominated by the absence of color, indicating that mean, in a way, an act of racism towards white performers. Rampling has collected 21% of all conversations about the nominees, inviting exclude actress Oscar for these statements. Given the volume of negative mentions, the actress had to clarify his words: “I regret that my comments have been misinterpreted”; “What he meant was that in an ideal world all actions should be considered on an equal basis”.
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