- Juan Fernandez Gonzalez
The smartphones are the kings of Yomvi. Are the most numerous devices, and the most used when see streaming live.
During a workshop, Movistar + revealed several details about his prized platform of video on demand and streaming -called to be the great competitor of Netflix in Spain -.
The telephone has about 490,000 registered smartphones, whose conexciones were used (by 77% ) to consume content of streaming live. In fact, consumption of live content is preferably carried out via smartphones, selected seven out of ten situations. The average connection for small mobile devices is 20 minutes.
The second screen is the most commonly used of the smart TV, which are also the preferred viewing video content on demand and longer device ( about an hour on average). Tablets and personal computers complete the podium Yomvi most widely used devices.
Despite the arrival of Netflix in the Spanish market less than two months ago, Yomvi remains the leader in catalog and It refers consumption volume. While the service subscription video on demand (SVOD) US still hides your data, Yomvi says it has more than one million unique subscribers, who consume more than 14 million demand content per month.
When comparing catalogs, Yomvi has 6,000 titles, 43% of which are series. And the portfolio grows to 15,000 titles if you add movies Canal + Film. While Netflix is a newcomer, has less than 1,500 titles.
In two years, Yomvi data traffic has increased 293%, surpassing 20,000Tb last month.
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